Your retail packaging is displayed on the shelves; that’s why it needs to be appealing enough to get your customers’ attention. A beautifully designed retail box can help you increase your sales and profits. But behind a beautifully printed design, it is the type of printing method that makes the real impact. Only an effective printing method can help you get the finest-looking boxes. By choosing the right type of printing technique, you can make your products outshine the rest of the competition.
Read this article if you want to learn about some of the most productive printing methods that will make your personalized retail boxes look extraordinary.
Why Do You Need Quality Printing for Personalized Retail Boxes?
A quality printing method will help your customers perceive your brand in a positive light. It allows you to increase the value of your products and let your customers know that you are all about selling high-quality products. An excellent printing method also helps you in building your brand identity.
An aesthetically printed packaging box will also allow you to make a true impact on your customers. It will also increase the visual appeal of your boxes and will help you draw in a lot of customers. Furthermore, a good printing technique is also important to share clear and accurate brand and product information with your customers.
Here are some of the most advanced and commonly used printing methods that are most suitable for your wholesale custom boxes:
Offset Printing
Offset printing is now known as lithography. In reality, it is a combination of two printing methods that includes lithography and the offset method. It is one of the most advanced and finest printing methods that is being used by various packaging companies. Firstly, the image that needs to be printed gets engraved on the aluminum plate. Then, it gets pressed onto the rubber plate, and lastly, it is transferred to the surface that needs printing.
There are several benefits that this method offers. One of the most incredible advantages of offset printing is that it is suitable for printing on a number of different packaging materials, including cardboard, corrugated, rigid, kraft, and paperboard. With the help of this method, you can also get high-end finishes such as soft-touch and gloss lamination on your boxes.
Flexography
The name flexography stems from the flex plate that is used in the working of this method. It is mostly used for high-batch orders. This method is preferred for the retail food products. In this method, a flexo plate is wrapped around a cylinder that helps in the overall functioning of the machine.
Flexography can be used for all kinds of size formats. This method is also highly cost-effective. You will also have to invest a low investment fee to carry out this printing method. Flexography offers great color accuracy and produces sharp and vivid results. This method is perfect to offer a deluxe finish to your boxes. Many packaging companies, like Boxit Packages, offer you the most incredible custom-printed boxes at low rates. They offer retail boxes for sale with free design consultation and free shipping.
Digital Printing
It is one of the most traditional printing methods. It is also known as inkjet printing. This printing method is the most suitable for low-volume orders. The digital printing method offers great precision, which helps you get beautiful printed results. This printing method is quite simple, as the image gets printed directly on the printing surface.
This method is ideal for creating affordable retail boxes. Moreover, it is best to print any type of design. Even though it produces high-quality printing results, it is still affordable and easy to perform.
Screen Printing
Here comes another printing method for your retail boxes in bulk. This method can be used for all kinds of printing surfaces, whether they are rough, flat, or smooth. Screen printing offers durable results that are beautiful. This method can even be used to produce intricate designs. This printing method is performed by transferring ink onto a print surface, where the blade performs the next action.
The adaptability that this method offers makes it a highly suitable printing method.
Gravure Printing
This is a direct printing technique that is highly speed-efficient. The gravure printing technique is mostly used for magazines and newspapers. The image that needs to be printed is engraved on a rolling cylinder used in this process. To transfer the image, it is finished, inked, and pressed straight onto the print surface.
It is a cost-effective printing method that offers excellent printing results.
Conclusion!
Custom retail packaging will only captivate your customers’ interests. That’s why you choose a reliable and effective printing method for your boxes.
Wow, this was such a clear breakdown—now I can finally tell flexography from hot stamping!