Michael Pilgram articles - 3 total
Selling Outcomes, Not Services: A Guide for UK Agencies
Learn how UK agencies charge 3-5x more by selling outcomes instead of services. Practical framework with pricing strategies and examples.
How Much Does Web Development Cost in the UK? A Complete 2025 Pricing Guide
Comprehensive UK web development pricing for 2025. From £500 basic sites to £100,000+ enterprise. Real costs, hidden fees, and why cheap websites cost £253,000 more over 5 years.
Why I Built an Audit Tool for Developers Who Care
The web development industry deserves better audit tools. GuardianScan helps developers ship quality work that actually helps their customers grow—catching performance, accessibility, and security issues in 45 seconds.