If you're a developer and want to share your knowledge with the world, becoming a content creator is one of the best things you can do. You help others, build your brand, and maybe even earn side income.
But getting started — especially on YouTube — can feel overwhelming. What should you talk about? How do you get people to see your videos?
Here’s a step-by-step guide, written for developers who want to become creators without overthinking it.
🎬 1. Pick a Simple Content Format
You don’t need a fancy camera or editing skills to begin. Start with what you know.
Easy formats to try:
- Coding tutorials (e.g., "How to build a login page with Vue")
- Fixing bugs or solving problems on-screen
- Short tech tips (e.g., Git tricks, CLI shortcuts)
- Reviews or comparisons of tools
- Sharing your dev journey or career advice
🛠 Tip: Screen recording tools like OBS Studio or Loom are free and easy to use.
✍️ 2. Keep Titles & Thumbnails Clear
No one clicks vague titles. Be clear and specific.
Bad: A Cool Coding Trick
Better: Fix This Common React Bug in 2 Minutes
Also, thumbnails don’t need to be pretty — they just need to catch attention. Use tools like Canva or Snappa for templates.
🔍 3. Use Tags and Hashtags the Right Way
This is one of the easiest ways to improve discoverability on YouTube.
Tags help YouTube understand what your video is about.
Hashtags help your video appear in trending or related topics.
You can use these two free tools to generate relevant keywords:
- 🎯 YouTube Tag Generator – Add your video topic and get SEO-friendly tag suggestions
- 🎯 YouTube Hashtag Generator – Enter your keywords and get related hashtags to copy-paste
These tools save time and help your video show up in search and suggestions.
🧠 4. Don’t Wait for Perfection
The first few videos will always feel "meh" — and that’s totally fine.
Upload anyway. You’ll improve over time. Most creators regret not starting earlier, not uploading imperfect videos.
📢 5. Share It with the Right People
After publishing, share your video where other developers hang out:
- Dev.to
- Reddit (relevant subreddits)
- Twitter / X
- Discord or Slack groups
- LinkedIn (if your content is career-related)
Don’t spam — just share genuinely useful content.
📈 6. Learn From the Data
After a few uploads, go to YouTube Studio and look at:
- Click-through rate (CTR) - Are your titles/thumbnails working?
- Watch time – Are people watching till the end?
- Traffic sources – Are people finding you via search or links?
Adjust based on what works. Sometimes changing just the title or tags can improve views.
🚀 Start Now, Not Later
You don’t need to go viral. You just need to start. If you're helping even 10 people solve a dev problem, that's a win.
Want to be a content creator as a developer? You already have what you need: skills, knowledge, and now the roadmap.