In today’s Web3 landscape, Developer Relations has moved far beyond tutorials and Discord servers.
Great DevRel means building tools — tools that let other developers grow your platform without talking to you.
And yet, one of the biggest levers for organic growth — referrals — is still treated like a marketing widget.
Let’s rethink that.
🧠 What Is a Referral SDK?
A referral SDK is exactly what it sounds like: a drop-in module for onboarding, tracking, and rewarding users — built for devs.
It should include:
User invite logic (ref code, wallet, QR)
Event tracking (signup, KYC, trading volume)
Rewarding logic (tier-based, payout triggers)
Webhooks or smart contract support
Think: npm install referral-sdk → configure once → ship your own user acquisition funnel.
💥 Why Web3 Needs SDKs for Growth
In Web2, platforms like Stripe, Replit, and Supabase built entire movements with SDK-first DevRel:
Fast onboarding
Plug-and-play growth loops
Developer-owned integrations
Web3 is still catching up. Referrals today are usually:
Hidden behind dashboards
Not API-accessible
Unverifiable on-chain
If we want composable, decentralized growth — we need programmable growth layers.
🔍 What an Ideal SDK Looks Like
DevRel should empower developers to launch without permission.
🏁 Real Example: WhiteBIT’s Referral Infrastructure
WhiteBIT, a leading exchange with a strong presence in Europe, has a KYC-first referral program that offers up to 50% of trading commissions to inviters.
More importantly:
QR codes and tracking links are generated automatically
A backend dashboard shows real activity and reward status
Their system is API-ready, even if not open-sourced yet
This kind of flow could easily evolve into a full SDK — imagine developers embedding it into their trading bots, wallets, or onboarding scripts.
We often say “build in public” — but maybe we should also scale in public.
🚀 The Future: Growth as Code
If DevRel is about enabling growth, then referrals are your most undervalued primitive.
Turn them into code. Ship them as packages.
Let devs scale your product while building their own.
The next Stripe of Web3 won’t just move money. It’ll move people.
pretty cool idea, tbh thinking about growth as code makes way more sense to me - you think putting this much power in devs’ hands changes which projects really last?