Chatbots offering smart features, speed, and scalability of transforming the world. These 15 advantages clearly demonstrate how chatbots can improve your business.

• Pre-qualify Leads Quickly: The most potential leads to convert is one of the challenges modern marketers face. A client comes to your website, a chatbot can prompt them with relevant questions about their budget and timelines.

• Enhancing Product Recommendation Algorithms: Chatbots can personalize recommendations by suggesting products based on individual user behavior and past purchase.

• Decrease the Rate of Cart Abandonment: Cart abandonment is tracked and analyzed on a daily basis by merchants.

• Increase Sales Through Social Media: Customers can now engage with marketers through chatbots on Facebook Messenger and WhatsApp.

Chatbots are not only valuable for marketers but for every strategic marketer.